Philip Pang's Blog http://www.philippang.com After Office Hours posterous.com Mon, 06 Feb 2012 09:01:31 -0800 To quote President Calvin Coolidge: “Nothing in the world can take the place of persistence. Talent will not; nothing is more common than unsuccessful men with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the worl http://www.philippang.com/to-quote-president-calvin-coolidge-nothing-in http://www.philippang.com/to-quote-president-calvin-coolidge-nothing-in via Facebook

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Photo

Kind Regards

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Kind Regards,
Philip Pang

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]]> http://files.posterous.com/user_profile_pics/1038651/76911_501810395465_513180465_7201351_6828071_n.jpg http://posterous.com/users/he6rJDkgNBbiq Philip Pang Philip Philip Pang Sun, 20 Nov 2011 18:55:18 -0800 List to consider http://www.philippang.com/list-to-consider http://www.philippang.com/list-to-consider
  • What does it say?
  • What does it mean?
  • Is what it says and what it means the same thing?
  • Do we want that?
  • Why do we need to say that here?
  • If you stopped reading here, what’s the message?
  • What’s the take away after 8 seconds?
  • How does this make you feel?
  • What’s down below?
  • How else can we say this?
  • What’s memorable about this?
  • What’s that for?
  • Who needs to know that?
  • Who needs to see that?
  • How does that change behavior?
  • What’s the payoff?
  • What does someone know now that they didn’t know before?
  • How does that work?
  • Why is that worth a click?
  • Is that worth scrolling?
  • What’s the simpler version of this?
  • Are we assuming too much?
  • Why that order?
  • Why would this make them choose that?
  • What does a more polished version of this look like?
  • Why would someone leave at this point?
  • What’s missing?
  • Why are we saying this twice?
  • Is it worth pulling attention away from that?
  • Does that make it clearer?
  • What’s the obvious next step?
  • How would someone know that?
  • Would it matter if someone missed that?
  • Does that make it easier or harder?
  • Would this be better as a sentence or a picture?
  • Where’s the verb?
  • Why is that there?
  • What matters here?
  • What would happen if we got rid of that?
  • Why isn’t that clear?
  • Why is this better?
  • How can we make this more obvious?
  • What happens when this expands?
  • If we got rid of this, does that still work?
  • Is it obvious what happens next?
  • What just happened?
  • Where’s the idea?
  • What problem is that solving?
  • How does this change someone’s mind?
  • What makes this a must have?
Many is built on top of the old. Stand on the shoulders of Giants.

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Kind Regards

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And with all matters of the heart

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